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Books by Chin Tiong Tan






New Asian Emperors(Updated)
The Business Strategies of the Overseas Chinese
by George T. Haley, Chin Tiong Tan, Chinhwee Tan
Paperback, 250 Pages, Published 2009 by Wiley
ISBN-13: 978-0-470-82334-7, ISBN: 0-470-82334-8

"Southeast Asia has a population of more than half a billion, yet its economy is dominated by about 40 families, most of Overseas Chinese descent. Their conglomerates span sectors as diverse as real estate, telecommunications, hotels, industrial goods, computers and sugar plantations. New Asian Emperors shows how and why Overseas Chinese companies continue to dominate the region and have extended their reach in East Asia, despite the As ..."






The Chinese Tao of Business(1st Edition)
The Logic of Successful Business Strategy
by George T. Haley, Chin Tiong Tan, Chinhwee Tan
Paperback, 270 Pages, Published 2004 by Wiley
ISBN-13: 978-0-470-82059-9, ISBN: 0-470-82059-4

"How can managers discover, develop and implement successful business strategies for China and our global economy? Drawing on in–depth research with top executives of successful Chinese and Western companies, this book provides a road map for profitable business strategies in our interconnected economy. In the process, the authors describe and examine both Chinese and Western strategic management, their weaknesses and strengths. Starting ..."






New Asian Emperors(1st Edition)
The Overseas Chinese, Their Strategies and Competitive Advantages
by George T. Haley, Chin Tiong Tan
Paperback, 250 Pages, Published 1998 by Butterworth-Heinemann
ISBN-13: 978-0-7506-4130-2, ISBN: 0-7506-4130-4

"Much has been written about the rise of the Asian economies in recent decades, and their coming economic dominance in the next century. The New Asian Emperors shows how and why overseas Chinese companies are achieving dominance in the Asia Pacific. In the wake of the Asian Currency crisis, this book takes a fresh look at the role of the overseas Chinese as they continue to create some of Asia's most wealthy and successful companies. ..."






Asian Financial Statement Analysis(1st Edition)
Detecting Financial Irregularities (Wiley Finance)
by Chinhwee Tan, Thomas R. Robinson, Howard Schilit, Chin Tiong Tan, Howard Mark Schilit
Hardcover, 208 Pages, Published 2014 by Wiley
ISBN-13: 978-1-118-48652-8, ISBN: 1-118-48652-8

"Gain a deeper understanding of Asian financial reporting and how to detect irregularities The Asian region, and particularly China, is becoming a hotbed of investment activity. There have been quite a few accounting scandals in Asia in the recent years now rivaling those we have seen in the Americas and Europe. Assessing potential or active overseas investments requires reliance on financial statements, the full parameters of which ..."






Marketing Management(2nd Edition)
An Asian Perspective
by Philip Kotler, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan
Paperback, 920 Pages, Published 1999 by Prentice Hall
ISBN-13: 978-0-13-010980-4, ISBN: 0-13-010980-0

" The book discusses the Asian economic crisis and its impact on marketing activities in the region. This second edition captures the new challenges for regional marketers and proposes fresh ways of thinking about them. At the same time, it continues to build on the fundamental features of the first edition. The book includes illustrations of Asian advertisements to inform and challenge the reader; new marketing examples, particularl ..."






New Asian Emperors(1st Edition)
by George Haley, Chin Tiong Tan
Hardcover, 180 Pages, Published 2017 by Routledge
ISBN-13: 978-1-138-17859-5, ISBN: 1-138-17859-4

"Much has been written about the rise of the Asian economies in recent decades, and their coming economic dominance in the next century. The New Asian Emperors shows how and why overseas Chinese companies are achieving dominance in the Asia Pacific. In the wake of the Asian Currency crisis, this book takes a fresh look at the role of the overseas Chinese as they continue to create some of Asia's most wealthy and successful companies. In ..."






New Asian Emperors
by George Haley, Chin Tiong Tan
250 Pages, Published 2013 by Routledge
ISBN-13: 978-1-136-00714-9, ISBN: 1-136-00714-8

"Robert Kuok- network Zen master If anyone were proclaimed a Zen master of networking, it would be Malaysian-born, Singapore-educated Robert Kuok. His skill at managing within the network's structure has earned him the sobriquet of the World's shrewdest businessman from Forbes magazine. Just as many other prominent Overseas Chinese businessmen, Kuok has substantial operations in several countries. Pinpointing some of his companies' ..."






Principles of Marketing(11th Edition)
An Asian Perspective
by Philip Kotler, Gary Armstrong, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan, David K. Tse
Paperback, 608 Pages, Published 2005 by Prentice Hall
ISBN-13: 978-0-13-123439-0, ISBN: 0-13-123439-0

"A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.\nPrinciples of Marketing: An Asian Perspective provides an authoritative, comprehensive, innovative, managerial, and practical introduction to the fascinating world of Asian marketing. \n\nWhile providing the most up-to-date marketing coverage, this book also makes learning about and teaching A ..."






Advances in Consumer Research - Historical Perspectives in Consumer Research-National and International Perspectives
Proceedings of the Association for Consumer Research International Meeting in Singapore, July 18-25 1985
by Chin Tiong Tan, Jagdish N. Sheth
Paperback, 335 Pages, Published 1985 by Assn For Consumer Research
ISBN-13: 978-0-915552-18-4, ISBN: 0-915552-18-3






Marketing Management(7th Edition)
An Asian Perspective
by Dr Philip Kotler, Dr Kevin Lane Keller, Swee Hoon Ang, Chin Tiong Tan, Siew-Meng Leong
Paperback, 880 Pages, Published 2017 by Pearson Education
ISBN-13: 978-1-292-08958-4, ISBN: 1-292-08958-X

"For undergraduate and graduate courses in marketing management. The gold standard for today's marketing management student.Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management ..."






Principles of Marketing(4th Edition)
An Asian Perspective
by Dr Philip Kotler, Gary Armstrong, Swee Hoon Ang, Siew-Meng Leong, Chin Tiong Tan
Paperback, 720 Pages, Published 2016 by Pearson Education
ISBN-13: 978-1-292-08966-9, ISBN: 1-292-08966-0

"DescriptionFor Principles of Marketing courses that require a comprehensive text. Help students learn how to create value through customer connections and engagementIn a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connections with their customers. The Principles of Marketing, An Asian Perspective provides an authoritative, comprehensive, innovative, managerial ..."






Strategic marketing cases for 21st century Asia
by Ang Swee Hoon, John A. Quelch, Siew-Meng Leong, Chin Tiong Tan
Paperback, 404 Pages, Published 2000 by Prentice Hall
ISBN-13: 978-0-13-027601-8, ISBN: 0-13-027601-4

"Towards the end of the 20th century, Asia experienced one of its most tumultuous economic and social periods. During the crisis, long-established businesses folded, and foreign investors divested - making life even more challenging and difficult for marketers in the region. As regional economies recover, businesses are restructuring and refocusing themselves, and are adopting a more market-oriented perspective in attempting to regain th ..."






Principles of Marketing Asian Perspective Olp with Etext
by Dr Philip Kotler, Gary Armstrong, Swee Hoon Ang, Siew-Meng Leong, Chin Tiong Tan
Printed Access Code, Published 2016 by Pearson Education Limited
ISBN-13: 978-1-292-08978-2, ISBN: 1-292-08978-4






Principles of Marketing Asian Perspective with MyMarketingLab
by Swee Hoon Ang, Dr Philip Kotler, Gary Armstrong, Siew-Meng Leong, Chin Tiong Tan
Printed Access Code, Published 2016 by Pearson Education Limited
ISBN-13: 978-1-292-08977-5, ISBN: 1-292-08977-6






Wiley Finance Ser.(1st Edition)
Asian Financial Statement Analysis : Detecting Financial Irregularities 6
by Thomas R. Robinson, Chin Tiong Tan, Chinhwee Tan, Howard Schilit
Digital, 208 Pages, Published 2014 by John Wiley & Sons Inc
ISBN-13: 978-1-118-54259-0, ISBN: 1-118-54259-2

"The book is the only resource financial professionals need to better guarantee wise investments and avoid corrupt business practices in the unique Asia-Pacific region."






Wiley Finance Ser.
Asian Financial Statement Analysis : Detecting Financial Irregularities 8
by Thomas R. Robinson, Chinhwee Tan, Chin Tiong Tan
208 Pages, Published 2014 by John Wiley & Sons
ISBN-13: 978-1-118-48665-8, ISBN: 1-118-48665-X

"Major shareholders of the company: • Song Jinan: 23 percent (ex-CFO and current CEO/chairman) • Azar Richard Essa: ... percent gross margins when it first came public) and large discrepancies between the company's financial reports filed with ... fake website” of China Biotics' bank (Bank of Communication) when BDO attempted to verify the firm's cash balance. ... BDO Limited had served as China Biotics' auditor for the last two aud ..."






The Chinese Tao of Business
the Logic of Successful Business Strategy
by Chin Tiong Tan, George T. Haley, Usha C. Haley
Published 2014
ISBN-13: 978-1-283-29504-8, ISBN: 1-283-29504-0






New Asian Emperors
by George Haley, Chin Tiong Tan, Usha C. Haley
Published 2014
ISBN-13: 978-1-283-96530-9, ISBN: 1-283-96530-5






New Asian Emperors
by George Haley, Chin Tiong Tan
250 Pages, Published 2013 by Routledge
ISBN-13: 978-1-136-00713-2, ISBN: 1-136-00713-X

"George Haley, Chin Tiong Tan, Usha C V Haley. Overseas Indians. 20. 62 Pacific Northwest Advisers (PNA). 150 New entrants. ... (Mina Morning PM!' 62 Southeast Asia: immigration. 7-10 informational void. 73-103. 122, 141 role of Overseas ..."






New Asian Emperors(1st Edition)
The Business Strategies of the Overseas Chinese
by George T. Haley, Chinhwee Tan, Chin Tiong Tan
Digital, 256 Pages, Published 2012 by John Wiley & Sons Inc
ISBN-13: 978-1-118-58050-9, ISBN: 1-118-58050-8

"The Business Strategies of the Overseas Chinese George T. Haley, Usha C. V. Haley, ChinHwee Tan ... collate, and analyze large amounts of data to understand the business environment and decision situation, and then to ... Henry Mintzberg (1987, 1994) distinguished between two kinds of strategic planning that involve the activities of both the hands and the mind. ... Prahalad and Hamel indicated that, by design or by coincidence, su ..."



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