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Books by Bruce Traill






Competitiveness in the Food Industry
by Eamonn Traill Pitts, W. Bruce Traill, Bruce Traill
Hardcover, 302 Pages, Published 1991 by Springer
ISBN-13: 978-0-7514-0431-9, ISBN: 0-7514-0431-4

"International competitiveness is a prime concern of food industries and governments around the world as they have come to recognize that freer markets pose new threats and offer new opportunities. This book provides a review of the current thinking on competitiveness, encompassing ideas from Porter's "Diamond of Competitive Advantage", Balassa's "Revealed Comparative Advantage", Dunning's analysis of international business, Italian anal ..."






Fat Economics(1st Edition)
Nutrition, Health, and Economic Policy
by Mario Mazzocchi, Jason F. Shogren, W. Bruce Traill
Hardcover, 208 Pages, Published 2009 by Oxford University Press
ISBN-13: 978-0-19-921385-6, ISBN: 0-19-921385-2

"The obesity epidemic and the growing debate about what, if any, public health policy should be adopted is the subject of endless debates within the media and in governments around the world. Whilst much has been written on the subject, this book takes a unique approach by looking at the obesity epidemic from an economic perspective. Written in a language accessible to non-specialists, the authors provide a timely discussion of evolving ..."






Fat Economics(1st Edition)
Nutrition, Health, and Economic Policy
by Mario Mazzocchi, W. Bruce Traill, Professor Jason F. Shogren
Paperback, 208 Pages, Published 2010 by Oxford University Press
ISBN-13: 978-0-19-921386-3, ISBN: 0-19-921386-0






Products and Process Innovation in the Food Industry
by Klaus Gunter Grunert, W Bruce Traill
268 Pages, Published 1997
ISBN-13: 978-1-4613-1134-8, ISBN: 1-4613-1134-9






Fat Economics
Nutrition, Health, and Economic Policy
by Mario Mazzocchi, Jason F. Shogren, W. Bruce Traill
208 Pages, Published 2009 by Oup Oxford
ISBN-13: 978-0-19-155016-4, ISBN: 0-19-155016-7

"Whilst much has been written on the subject, this book takes a unique approach by looking at the obesity epidemic from an economic perspective."






Products and Process Innovation in the Food Industry
by W. Bruce Traill, Klaus Günter Grunert
Hardcover, 242 Pages, Published 1997 by Springer
ISBN-13: 978-0-7514-0424-1, ISBN: 0-7514-0424-1






Products and Process Innovation in the Food Industry
by W. Bruce Traill, Klaus Günter Grunert
242 Pages, Published 2012 by Springer Science & Business Media
ISBN-13: 978-1-4613-1133-1, ISBN: 1-4613-1133-0

"Biographical details of contributors Francis Declerck, PhD, is a Professor at the Food and Agribusiness Department of the ESSEC Graduate School of Management (ESSEC-IMIA) in CergyPontoise, France. He is interested in strategy-performance relationships, ... Erno Kuiper graduated in agricultural economics from Wageningen Agricultural University (WAU) in 1989 and obtained a PhD from Erasmus University Rotterdam in 1994. He is now Assi ..."






Products and Process Innovation in the Food Industry(Reprint)
by Klaus Günter Grunert, W. Bruce Traill
Paperback, 242 Pages, Published 2011 by Springer
ISBN-13: 978-1-4612-8433-8, ISBN: 1-4612-8433-3






Food Industry Structures in the European Union
With Special Reference to Small and Medium Enterprises
by Jartua Gilpin, Bruce Traill
Paperback, 230 Pages, Published by University Of Reading,Department Of Agricultural & Food Economics
ISBN-13: 978-0-7049-1048-5, ISBN: 0-7049-1048-9






Catering and the Food Sector
(Food Economics Studies)
by Bruce Traill, Jim Burns
Hardcover, 80 Pages, Published 1992 by Univ.Reading,Dept.Of Applied Statistics
ISBN-13: 978-0-7049-0799-7, ISBN: 0-7049-0799-2






Prospects for the European Food System
by Bruce Traill, Elsevier Applied Science
Hardcover, 250 Pages, Published 1989 by Elsevier Applied Science
ISBN-13: 978-1-85166-389-7, ISBN: 1-85166-389-4

"Commission of the European Communities Bruce Traill ... Food & drinks industries & trades I. Traill, Bruce 338.4764 1'094 ISBN 1-85166-389-4 Library of Congress Cataloging-in-Publication Data ... Special regulations for readers in the USA This publication has been registered with the Copyright Clearance Center Inc."






Food Policies and the Food Marketing Chain
by Bruce Traill
Published 1995 by Walter De Gruyter
ISBN-13: 978-3-11-103855-1, ISBN: 3-11-103855-6

All Authors

Bruce Traill

Jason Shogren

Mario Mazzocchi

Eamonn Traill Pitts

Klaus Günter Grunert

Klaus Gunter Grunert

4nter, and Traill, W Bruce

Traill, Bruce W, and Grunert, Klaus Ga1

Jartua Gilpin

Jim Burns


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